Stop losing users before they ever feel confident.
Most AI and design-led products don’t fail because they’re bad.They fail because early users never feel confident enough to keep going.
This isn’t an acquisition problem.
It’s not a feature problem either.It’s a confidence problem.Early users don’t churn because they’re uninterested.They churn because they’re unsure they’re using the product correctly.
This is for you if:You’re building an AI or design-heavy productYour product works, but feels complex to new usersDemos convert better than self-serve onboardingUsers disappear quietly in the first week
Hi, I’m Muhammad YousufI work with AI and design founders whose products are powerful but hard to grasp early.Most of my work focuses on one question:Why do users leave before they ever reach an “aha” moment?
Want to make sure this free email course is “worth it” before you sign-up?
Here's everything that's inside:
Day 1: Why Overcomplicated UX Destroys Confidence - Complexity makes users feel behind before they ever start. Simplicity beats “power” in the first week.Day 2: The Hidden Cost of Too Many Choices - Optionality feels empowering to builders and paralyzing to new users.Day 3: Why Users Don’t Explore (Even When They’re Interested) - “Let them explore” backfires when users don’t feel confident yet.Day 4: How Poor First Wins Kill Momentum - Delaying progress damages confidence faster than missing features.Day 5: What High-Retention Products Do Differently - They guide users early instead of overwhelming them.
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